Every business faces obstacles – cash flow gaps, staffing issues, or market changes. But in Vanuatu, where entrepreneurs balance unique cultural and economic realities, these challenges can feel especially daunting. The difference between businesses that struggle and those that thrive often comes down to one thing: perspective.
At Narara Consulting, we’ve seen firsthand how shifting from a problem-focused to solution-driven mindset transforms outcomes. Here’s how to reframe common obstacles as catalysts for growth.
1. “Money Comes and Goes” → Financial Mastery
Obstacle: Unpredictable cash flow
Opportunity: Implement simple tracking systems to:
- Identify profit patterns
- Plan for seasonal dips
- Make informed investment decisions
Real Example: A handicraft business increased prices by 15% without losing customers after understanding their true costs.
2. “I Wear All the Hats” → Strategic Delegation
Obstacle: Owner burnout
Opportunity: Systemize key processes to:
- Train staff on repeatable tasks
- Free up time for growth activities
- Build business value (not just jobs)
Tip: Start by outsourcing one task (e.g., bookkeeping) this month.
3. “The Market Is Too Small” → Niche Domination
Obstacle: Limited local customers
Opportunity: Specialize to:
- Attract premium pricing
- Expand digitally (Facebook/WhatsApp sales)





